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[Transcript] Getting People to Share Information

Date & time: 
Tuesday, September 28, 2010 - 16:00 - 17:00 UTC
Transcript: 
3:59 pm incentintel: [moderator] welcome twitterverse - my name is Paul and I focus on the psychology of influencing behavior - and first time moderator #kmers
3:59 pm incentintel: [moderator] Please take a few tweets to introduce yourself before we get this shindig started... #kmers
4:00 pm JLzunni: RT @elsua: [Blog] Enterprise Microblogging Use Cases: Help Reduce Your Inbox Clutter! http://bit.ly/9MidVF #kmers #lawwe #e20
4:01 pm KDM1039: hi - my name is Kristine. I am a KM and Learning independent consultant. Joining for the first time. #kmers
4:02 pm incentintel: @KDM1039 [moderator] welcome! #kmers
4:02 pm ChiefExecMom: Theresa here, 8 yrs of KM at Bain & Company. Happy to be back after missing a few weeks! #KMers
4:02 pm stangarfield: Hi, this is Stan Garfield, community evangelist with Deloitte in Detroit, Michigan, USA. Welcome, Paul! #KMers
4:03 pm dineshtantri: Hi- my name is Dinesh Tantri-Knowledge strategist with #thoughtworks #kmers
4:03 pm socialtechno: RT @elsua: [Blog] Enterprise Microblogging Use Cases: Help Reduce Your Inbox Clutter! http://bit.ly/9MidVF #kmers #lawwe #e20
4:03 pm elsua: Hello folks! Luis Suarez here, from sunny & warm Gran Canaria; social computing evangelist at IBM, living a world without email :) #KMers
4:04 pm Vivisimo_Inc: Hi Gang! Natasha with Vivisimo is here! #kmers
4:04 pm incentintel: [moderator] i hope we don't have to put up with spam from email management firms for an entire hour #kmers
4:05 pm incentintel: [moderator] first question for the group - is sharing a barrier to KM - has that been your experience? #kmers
4:05 pm ChiefExecMom: @elsua Thanks for sending around microblogging post - still building that business case! #KMers
4:06 pm elsua: @ChiefExecMom Oh, you are welcome! On the blog you would find a bunch of other posts on the topic & its biz case :) #KMers
4:07 pm elsua: 1Q Not sure I would consider it a barrier, but yes, of an inhibitor, to some extent #KMers
4:08 pm ChiefExecMom: @elsua I must post the conversation stream from our #KMers chat several weeks ago on the topic as it was most insightful too #KMers
4:08 pm rsamii: @incentintel Q1: not quite sure how sharing can be a barrier to KM. If you do not share how can you practice KM! #kmers
4:08 pm kcbower: Hello all! Kate Bower, grad student at NU: #KM & change mgmt. Sorry to be late! #KMers
4:09 pm elsua: @ChiefExecMom Yes, it surely was! And I am sure there would be plenty more on the topic; an important one to have :) #KMers
4:09 pm incentintel: [moderator] @kcbower - isn't that the issue? Install tech to enable KM but no one uses it? #kmers
4:09 pm stangarfield: In a KM program you need to understand reasons why people might not share, and then work to motivate people to share knowledge #KMers
4:09 pm KDM1039: I believe the reluctance to share is a barrier to KM #KMers
4:09 pm dineshtantri: yes sharing has traditionally been a problem and the reasons have been many - huge barriers to contribution and lack of incentives #kmers
4:10 pm ChiefExecMom: Q1 Our barrier is more around proactive vs reactive sharing. Not everyone is thinking to share but happy to do so when we ask #KMers
4:10 pm Vivisimo_Inc: Agreed. Even when tools are in place. RT @KDM1039: I believe the reluctance to share is a barrier to KM #kmers
4:11 pm stangarfield: Why People Don't Share Their Knowledge http://sites.google.com/site/stangarfield/10reasonswhypeopledontsharetheirknow.pdf #KMers
4:11 pm elsua: @stangarfield That's a great point, Stan! Find out what their pain points are towards sharing, and address them accordingly #KMers
4:11 pm incentintel: [moderator] why reactive = OK but not proactive? Interesting #kmers
4:11 pm rsamii: @incentintel Q1 tech IS NOT km. KM is about ppl + as as @stangarfield says we need to understand what r barriers 4 ppl to share #kmers
4:11 pm hjarche: Lack of sharing is THE major barrier to knowledge mgt; either IT; Comms; HR; legal; or cultural, the deck is stacked against #KMers
4:11 pm ChiefExecMom: Challenge is to know who to ask when, and for what! Would help if people could answer those questions themselves #KMers
4:12 pm rsamii: @ChiefExecMom is not because you do not have appropriate space to share? or laziness or both? #KMers
4:12 pm incentintel: [moderator] is the barrier to share an issue of risk avoidance - no share no risk - share = risk? #kmers
4:12 pm dineshtantri: @stangarfield - also try to make heroes out of people /groups who do share naturally -focusing on these "cultural sweetspots" is key #kmers
4:12 pm Vivisimo_Inc: @stangarfield Indeed! The build it and they shall come mentality will not work. We need to foster a #KM & sharing culture #kmers
4:13 pm hjarche: @ChiefExecMom & would help if people knew WHO to ask #KMers
4:13 pm ChiefExecMom: We are hoping for proactive sharing - plenty of ways to do so easily, but it's still cultural #KMers
4:13 pm incentintel: [moderator] sharing is a function of trust usually - trust takes time - are we too quick to judge effectiveness? #kmers
4:13 pm hjarche: RT @dineshtantri: @stangarfield - also try to make heroes out of people /groups who do share naturally -focusing on these "cultural sweetspots" is key #kmers
4:14 pm Vivisimo_Inc: @incentintel risk may be a part of it, however time and ease are huge factors. Do I have to go out of my way to share? #kmers
4:14 pm KDM1039: A person shares when they've experience some type of good result out of doing so. Not so much risk. #KMers
4:15 pm ChiefExecMom: Microblogging could help us ID this too RT @hjarche @ChiefExecMom & would help if people knew WHO to ask #KMers #KMers
4:15 pm dineshtantri: @incentintel - It is usually a set of techno-cultural issues including leaders not exhibiting these traits #Kmers
4:16 pm pekadad: @stangarfield You missed one reason: People don't know what to share that might be of value to others. #KMers
4:16 pm incentintel: [moderator] IMO there is historical inertia to keeping info as a way to power - usually exhibited by Mgt. Mgt. key to adoption? #kmers
4:16 pm KDM1039: Well said! RT @dineshtantri: It is usually a set of techno-cultural issues including leaders not exhibiting these traits #KMers
4:17 pm elsua: Rats!! Dropping off the chat, as I have just been called into some work related stuff! Arrrgggghhh Chat Transcript to the rescue! :-( #KMers
4:17 pm Vivisimo_Inc: Money shot! Starts at top. RT @dineshtantri: Usually a set of techno-cultural issues incl. leaders not exhibiting these traits #kmers
4:17 pm stangarfield: @incentintel Volunteer not conscript by Dave Snowden http://www.cognitive-edge.com/blogs/dave/2006/08/volunteer_not_conscript.php #KMers
4:17 pm ChiefExecMom: Yes! RT @pekadad: @stangarfield You missed one reason: People dont know what to share that might be of value to others. #KMers
4:17 pm incentintel: [moderator] tech "should" fix the ease of sharing but yet...fear of judgement by others? #kmers
4:18 pm incentintel: [moderator] finding bright spots key to highlighting successful implementation key #kmers
4:18 pm incentintel: [moderator] people follow people - need to see it in action with no adverse issues #kmers
4:18 pm dineshtantri: @incentintel -Trust is key -no doubt-given the pace of change in business, we need quicker ways to establish trust in organizations #kmers
4:18 pm Vivisimo_Inc: @incentintel Fear of judgment is huge especially if idea goes against the tide. #kmers
4:19 pm incentintel: [moderator] quicker ways to trust? Co-locate initial teams before dispersing? #kmers
4:20 pm incentintel: [moderator] value of resource (according to anthropologist) should increase desire to share - but only if common objectives for group #kmers
4:20 pm ChiefExecMom: Good thing about reactive sharing is you can guide contributor towards what you are looking for - the "management" in KM? #KMers
4:21 pm dineshtantri: @incentintel -yes + perhaps "digital trails" like my contributions in online forums, my bookmarks, my reputation score perhaps #kmers
4:22 pm incentintel: [moderator] going rogue here - off the list of questions - what about apply game mechanics to knowledge sharing activities? #kmers
4:24 pm pekadad: @incentintel I think that (gaming) can work if you define the rules correctly and can scale accurate tracking as needed! #KMers
4:24 pm ChiefExecMom: @incentintel Can you expand on game mechanics concept? #KMers
4:24 pm stangarfield: @pekadad Right, or they don't think that they have anything worth sharing #KMers
4:24 pm Vivisimo_Inc: @dineshtantri "digital trail" is key as then others can search and retrieve relevant knowledge nuggets with the right application #kmers
4:24 pm incentintel: @ChiefExecMom using scores, levels of accomplishment, real-time reinforcement, etc #kmers
4:25 pm dineshtantri: @incentintel - I guess reputation patterns have a huge role to play in KM systems - http://yhoo.it/6jXose #kmers
4:25 pm pekadad: @stangarfield And how does any one individual know they have something of value? #KMers
4:26 pm KDM1039: yes but how do we motivate those in the firm that are not techno-savy and quite frankly are experiencing tool overload #KMers
4:26 pm incentintel: @pekadad key issue eh? back to the "objective" of the KM intiative? Better "set up" on "why do it" vs. "how do it"? #kmers
4:26 pm dineshtantri: @Vivisimo_Inc - yes I see "digital trails" within enterprises as a proxy to ones reputation and central to establishing trust #kmers
4:26 pm pekadad: @stangarfield It takes a presumptuous person to think, "Hey - someone else will care about what I have to share, right?" #KMers
4:27 pm incentintel: @KDM1039 - that is where gaming can help IMO - small steps - "geek squad" type teams? #kmers
4:27 pm stangarfield: @pekadad Yes, you must have some amount of ego to think that someone else will value what you have to share #KMers
4:28 pm KDM1039: I think it speaks to the importance of whatever role you play you MUST understand the firm's business - too many silos #KMers
4:28 pm Vivisimo_Inc: @pekadad -> And how does any 1 individ. know they have something of value? - Let user ratings determine rank & value - so capture all #kmers
4:29 pm incentintel: [moderator] communication on success must include "stories" not just statistics. How much time spend telling stories vs showng stats #kmers
4:29 pm stangarfield: @incentintel HP ITRC Forums allow customers to help each other and grant points http://forums13.itrc.hp.com/service/forums/home.do #KMers
4:29 pm dineshtantri: @stangarfield - feedback and acknowledgment are also key IMHO #kmers
4:29 pm pekadad: @Vivisimo_Inc If you capture all, how can anyone find anything of value, then? Introduces lots (!) of noise, doesn't it? #KMers
4:30 pm incentintel: [moderator] what about Mgt. Advocacy - who's enlisted mgt to bring the message to the masses - regularly? #kmers
4:30 pm ChiefExecMom: @Vivisimo_Inc What is "it" in capture it all? Do we risk becoming records management instead of knowledge management? #KMers
4:30 pm stangarfield: @dineshtantri Yes, very important #KMers
4:31 pm incentintel: [moderator] again - going rogue - what about Social Network Analysis to find appropriate evangelists? #kmers
4:32 pm incentintel: [moderator] key psych principles needed - social proof, reciprocity, authority and progress - all need to be leveraged for bhvr chng #kmers
4:32 pm pekadad: @stangarfield Key to sharing is to bld up every1's ego to the pt that all are convinced every1 will find their sharing of interest? #KMers
4:33 pm Vivisimo_Inc: @pekadad No necessarily as good IO applications give results based on relevance/freshness/rank etc. #kmers
4:34 pm stangarfield: @incentintel Find success stories in the context of sharing, e.g., someone helped in a forum replies with the value of that help #KMers
4:34 pm dineshtantri: @incentintel -SNA does come in very handy-more than identifying evangelists you can devise effective KM interventions coz u "see" it #kmers
4:34 pm Vivisimo_Inc: RT @incentintel:communication on success must include "stories" not just statistics. #kmers
4:35 pm heleneadby: RT @knowledgetank: Brown bag lunch on Newsletters http://bit.ly/dDwwr9 #KM #KMers
4:35 pm incentintel: [moderator] is it ego or is it more about a culture of helping #kmers
4:35 pm KDM1039: I've had little success with stories - too timely and it devolves into PR material #KMers
4:35 pm dineshtantri: @pekadad - is it more than ego? Is there a deeper and more positive connotation to sharing? #kmers
4:36 pm stangarfield: @pekadad Point out to people what they have to share is valuable, and then reinforce positively when they do #KMers
4:36 pm incentintel: RT @KDM1039: I've had little success with stories - too timely and it devolves into PR material #KMersn <issue of authenticity? #kmers
4:36 pm stangarfield: @dineshtantri Yes, there is a virtuous circle completed by thanks and appreciation #KMers
4:37 pm dineshtantri: Agree! RT @stangarfield: @pekadad Point out to people what they have to share is valuable, and then reinforce positively when they do #KMers
4:37 pm incentintel: [moderator] what about rewards - non-cash? Anyone use them (short-term) to break inertia? #kmers
4:38 pm dineshtantri: @incentintel - issue of authenticity? >> Yes I would think leaders need to tell powerful stories at all levels in the organization #kmers
4:38 pm Vivisimo_Inc: RT @stangarfield: @pekadad Point out to people what they have to share is valuable, and then reinforce positively when they do #kmers
4:38 pm KDM1039: Stories from leaders are the most authentic and valued, but stories from leaders require too many approvals etc...6 months later... #KMers
4:38 pm pekadad: @stangarfield So, yes, you build up people's egos, then? "Oh, sure everything you have there is valuable!" #KMers
4:39 pm incentintel: [moderator] are the right people tasked with adoption? IT/BT = tech solution - who is the people solution? #kmers
4:39 pm ChiefExecMom: We have an annual knowledge award that holds some prestige #KMers
4:39 pm stangarfield: @incentintel Yes, have had success with points systems, both non-cash and cash - it highlights that sharing is valued by the org #KMers
4:40 pm incentintel: [moderator] IMO you can't use ego as driver - what about altruism? Culture is key... #kmers
4:40 pm ChiefExecMom: Stories are personal so seldom effectively re-usable. KM to me is about capturing what's reusable #KMers
4:40 pm stangarfield: @pekadad When they send a message to just you or to a small list, you ask them to post to the discussion board, then thank them #KMers
4:40 pm incentintel: [moderator] do award systems devolve over time? Ultimately, sharing should be a bhvr that needs no award #kmers
4:41 pm dineshtantri: Agree-Not to share should be unacceptable! RT @incentintel: IMO you can't use ego as driver - what about altruism? Culture is key... #kmers
4:41 pm incentintel: @ChiefExecMom stories influence adoption - not knowledge capital - stories connect emotionally with people to use the tool #kmers
4:41 pm ChiefExecMom: Now that KM has been around a while there's also just expectation - it is part of your job to share, like you've seen others do #KMers
4:41 pm wuerdemann: RT @elsua: Hello folks! Luis Suarez here, from sunny & warm Gran Canaria; social computing evangelist at IBM, living a world without email :) #KMers
4:42 pm ernieschell: RT @Vivisimo_Inc: RT @incentintel:communication on success must include "stories" not just statistics. #kmers
4:42 pm pekadad: @stangarfield My pt (and I do have one) is that we need to encourage sharing but also teach people about what they shld share #KMers
4:43 pm incentintel: @ChiefExecMom then it shouldn't be an issue yet it is... there is something else holding them back... i think - mgt. #kmers
4:43 pm pekadad: @stangarfield Indiscriminate sharing is not useful. But I'm not sure how you scale the definition of what people should share. #KMers
4:43 pm kcbower: Appears to be a great convo but I have to bow out - look forward to the transcript! #KMers
4:43 pm stangarfield: @ChiefExecMom Make it part of the stories spread in the org that people who share get promoted and those who don't share, don't #KMers
4:43 pm ChiefExecMom: @incentintel Misunderstood that you meant capturing stories and calling them knowledge. Instead, using stories to drive adoption #KMers
4:44 pm incentintel: [moderator] the rank and file think it's valuable - but mgt. ignores/doesn't use - therefore - not important KEY to me! #kmers
4:44 pm incentintel: @ChiefExecMom ::-) #kmers
4:45 pm gaurisalokhe: RT @dineshtantri try to make heroes out of people/groups who do share naturally-focusing on these "cultural sweetspots" is key #kmers
4:45 pm incentintel: [moderator] Out on a limb here - should HR be involved from a communication and adoption? #kmers
4:46 pm ChiefExecMom: Yes! RT @stangarfield Make part of the stories spread in the org that people who share get promoted and those who don't share, don't #KMers
4:46 pm incentintel: [moderator] people do what they are rewarded/recognized for and what they see pple with high status do. #kmers
4:47 pm samepagewiki: RT @incentintel: @ChiefExecMom stories influence adoption -not knowledge capital- stories connect emotionally with people to use tool #kmers
4:47 pm KDM1039: Recruiting should be involved - recruit with traits such as networking, service oriented, initiative, self confidence, teaming, etc #KMers
4:48 pm incentintel: @KDM1039 agree... but that core to org culture - many co.s don't have that #kmers
4:48 pm gaurisalokhe: RT @KDM1039: Recruiting should be involved - recruit with traits such as networking, service oriented, initiative, self confidence, teaming, etc #KMers
4:48 pm dineshtantri: @incentintel -should HR be involved ? >>Absolutely - recruiting for key traits, identifying collaborative leaders, internal Comm etc #kmers
4:49 pm incentintel: [moderator] do we ALLOW communications to focus on the problems with adoption over the successes? #kmers
4:49 pm incentintel: @gaurisalokhe how often is HR involved with KM initiatives? I'd think very rarely #kmers
4:50 pm Vivisimo_Inc: RT @dineshtantr: should HR be involved? >Absolutely - recruiting for key traits, identifying collaborative leaders, internal Comm etc #kmers
4:51 pm incentintel: [moderator] wow - time is really flying - 9 min. left - anything else we need to touch on relating to sharing behaviors? #kmers
4:51 pm dineshtantri: Traditionally KM and HR dont speak-this needs to change RT @incentintel: @gaurisalokhe how often is HR involved with KM initiatives? #kmers
4:51 pm KDM1039: Appreciative Inquiry advocates would say no. RT @incentintel: do ALLOW comm to focus on the problems with adoption over the success? #KMers
4:52 pm incentintel: @KDM1039 expand please? #kmers
4:53 pm KDM1039: AI would have you not focus/communicate problems but only successes - and to build upon success vs. solving the problem #KMers
4:53 pm incentintel: @KDM1039 or was that sarcasm #kmers
4:54 pm KDM1039: RT @incentintel: @KDM1039 or was that sarcasm - Not at all! #KMers
4:54 pm incentintel: [moderator] 5 minutes - other issues relating to behavior? #kmers
4:54 pm dineshtantri: RT @KDM1039: AI would have you not focus/communicate problems but only successes - and to build upon success vs. solving the problem #KMers
4:55 pm incentintel: [moderator] - summing up what I heard - HR has a role but not leveraged much, more success stories (authentic) identify bright spots #kmers
4:56 pm gaurisalokhe: @incentintel unfortuantely, not often enough. #kmers we are doing some work with our HR to train staff in KS tools / methods
4:56 pm incentintel: [moderator] make sharing a desirable, rewardable and discussable trait within the org #kmers
4:57 pm incentintel: [moderator] 2 minute warning - anyone else? Bueller, Bueller? #kmers
4:58 pm KDM1039: helping to sum up...metrics are good, leadership is key #KMers
4:59 pm incentintel: RT @KDM1039: helping to sum up...metrics are good, leadership is key #KMers #kmers
4:59 pm NancyWhite: #kmers We can't recognize these traits in others if we don't have any experience of them ourselves. Walk the talk!
5:00 pm incentintel: RT @NancyWhite: #kmers We can't recognize these traits in others if we don't have any experience of them ourselves. Walk the talk!
5:00 pm incentintel: [moderator] THANK YOU all for making this easy on me - I enjoyed it and hope you found some value as well Seacrest Out! #kmers
5:01 pm ChiefExecMom: @incentintel Thanks for moderating! Well done! #KMers
5:01 pm swanwick: Submit a chat topic for an upcoming session at http://www.kmers.org/topicsuggestions/dashboard #KMers
5:03 pm chareeklimek: @incentintel Tuning in to tail end of your #KMers chat. Great, focused conversation. Congrats Paul!
5:10 pm mloxton: apparently I missed it, could have sworn 17:00 UTC was the start #KMers
5:10 pm knowledgetank: links for 2010-09-28 http://bit.ly/9HNmeJ #KM #KMers
5:14 pm stangarfield: RT @NancyWhite: We cant recognize these traits in others if we dont have any experience of them ourselves. Walk the talk! #KMers
5:51 pm michellemcgee: RT @stangarfield: Why People Don't Share Their Knowledge http://sites.google.com/site/stangarfield/10reasonswhypeopledontsharetheirknow.pdf #KMers
6:30 pm mloxton: @stangarfield People will hardly ever recognize it in themselves - my blog http://wp.me/pLiGk-6J #KMers
6:45 pm chris_collison: Just updated my "Knowledge Management and Leadership" video: http://ow.ly/2Leyc #KM #kmers Had too much fun with the green screen!
9:57 pm ChiefExecMom: Awesome to make the Ohio State connection with fellow #KMers @kcbower
10:23 pm InacioVieira: RT @stangarfield: Why People Don't Share Their Knowledge http://sites.google.com/site/stangarfield/10reasonswhypeopledontsharetheirknow.pdf #KMers